Gartner Plastic Surgery
Gartner Plastic Surgery is a medical practice focused on aesthetic and reconstructive procedures, emphasizing patient safety and personalized care. It combines modern techniques with professional expertise to help patients achieve natural-looking results. The practice is known for its patient-centered approach and commitment to quality outcomes.
- Category
- Full-Service Branding, Development & SEO Growth Strategy
- Start Date
- 10 May 2022
- Client
- Gartner Plastic Surgery
- Handover
- 19 January 2023
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Medium
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Medium Typography
Just Amazing
Awesome
Before
Desktop Design Weaknesses
The desktop layout appears dated, with a cluttered structure, too much text, and weak visual hierarchy that makes quick scanning difficult. It lacks modern design elements and responsiveness, while the color scheme feels muted and inconsistent. Overall, it does not convey the level of professionalism expected from a medical or cosmetic services website.
Desktop Design Strengths
The desktop experience is polished and visually engaging, featuring a contemporary layout, strong branding, and high-quality visuals. Navigation is simple and intuitive, and content is structured clearly with effective calls to action that encourage interaction. Overall, it delivers a refined, premium look that suits the services offered.
After
Before
Tablet Design Weaknesses
The tablet experience feels poorly adapted, with text that appears too small and tightly packed, making reading and navigation uncomfortable. Interactive elements such as forms and menus feel constrained and not optimized for touch. As a result, the design feels outdated and lacks proper responsiveness for tablet users.
Tablet Design Strengths
The tablet layout is refined and attractive, preserving consistent branding through elegant typography and high-quality visuals. Navigation, calls to action, and key content areas are easy to access and well-spaced for touch interaction. The design adjusts seamlessly to the screen, creating a smooth and user-focused experience.
After
Before
Mobile Design Weaknesses
The mobile version is not well optimized, with very small text and limited spacing that makes content hard to read without zooming. The multi-column structure does not translate well to smaller screens, leading to usability challenges. Overall, the experience feels frustrating and falls short of modern mobile design expectations.
Mobile Design Strengths
The mobile experience is streamlined and visually engaging, using bold imagery and strong branding to capture attention. Text is clear and easy to read, buttons are well-sized for touch, and the layout flows naturally on smaller screens. It provides a professional and polished experience that supports the brand’s premium image.
After
SEO Growth Strategy
Search Performance Report (28 Days Overview)
Over the last 28 days, highlighting growth in visibility and engagement. Total clicks and impressions show consistent upward movement, indicating improved search presence. The stable click-through rate and average position suggest steady optimization and reliable performance across this period.
Search Performance Report (3-Month Overview)
Over the past three months, reflecting sustained growth in overall visibility. Total clicks and impressions remain strong, with consistent activity despite minor fluctuations. The average click-through rate and position indicate stable rankings and ongoing effectiveness of search optimization efforts.
Search Performance Report (6-Month Overview)
Over the last six months, showing steady gains in visibility and traffic. Total clicks and impressions trend upward despite periodic fluctuations, reflecting consistent search presence. The stable click-through rate and average position suggest ongoing optimization and long-term growth.
Google Search Achievement Update (After Optimization)
This highlights significant progress in search performance following optimization efforts. The site has surpassed a major milestone by achieving 15K clicks and is steadily progressing toward the next 17K target within a short period. It reflects strong improvements in visibility, traffic growth, and overall search impact.
Milestone Achievements: Google Search Impact
This reflects a series of milestone achievements that demonstrate steady growth in search visibility. Each milestone shows a consistent increase in clicks within a 28-day period, highlighting effective optimization efforts. The progression over time indicates sustained improvement in performance and expanding reach through search.
Website Performance Summary — Last 7 Days
This summarizes website activity over the last seven days, highlighting traffic sources, geographic reach, and engagement trends. Organic search drives the majority of sessions, supported by direct and paid traffic. Most users are from the United States, with additional engagement from several other countries. Overall activity remains stable, showing consistent short-term performance.
Website Performance Summary — Last 30 Days
This provides an overview of website performance over the last 30 days, covering traffic channels, content engagement, and geographic reach. Organic search remains the primary traffic driver, while several key pages show strong growth in views. The audience is largely based in the United States, with consistent engagement from multiple international regions, indicating expanding reach and content effectiveness.
Website Performance Summary — Last 90 Days
This presents a comprehensive overview of website performance over the last 90 days, highlighting traffic sources, global audience distribution, and engagement trends. Organic search accounts for the majority of sessions, supported by steady direct and paid traffic. User activity shows consistent growth over time, with strong participation from the United States and continued engagement from international users.
Website Performance Summary — Last 12 Months
This provides a year-long overview of website performance, showcasing traffic channels, geographic reach, and user activity trends. Paid and organic search drive the majority of sessions, indicating strong visibility across search platforms. The audience is predominantly from the United States, with significant engagement from multiple international markets. Overall activity shows long-term growth with natural fluctuations, reflecting sustained performance over time.
