For Men Only Hair Salon
For Men Only Hair Salon
For Men Only Hair Salon offers a specialized grooming experience tailored exclusively for men. From classic cuts to modern styles, our skilled barbers provide top-notch services in a comfortable, masculine environment. Whether you’re looking for a precision haircut, shave, or beard trim, we ensure a personalized experience that leaves you looking sharp and feeling confident. Our expert team is dedicated to delivering high-quality haircuts that suit your individual style, making us the go-to destination for men’s grooming needs.
- Category
- Full-Service Branding, Development & SEO Growth Strategy
- Start Date
- 20 March 2022
- Client
- For Men Only Hair Salon
- Handover
- 16 November 2022
Regular
Medium
SemiBold
Bold
This Is Text Message
Medium Typography
Just Amazing
Awesome
Before
Website Design & Performance Issues
The desktop view of the For Men Only website appears outdated, with an overpowering red background and low-quality images that detract from its professionalism. The layout feels cluttered, featuring small text and broken image icons at the bottom, which may undermine user trust. Navigation is simple but lacks a modern, interactive feel, making it less engaging for users. The overall design could benefit from a more polished and contemporary update to improve user experience.
Strong Visual Design & User Trust Elements
The desktop view of the For Men Only website is sleek and professional, featuring clean typography, striking visuals, and clear CTAs that guide users seamlessly. The layout strikes a perfect balance between visuals and text, making the content easy to scan while retaining a premium look. Navigation is user-friendly, and key details like location and contact information are prominently displayed, enhancing accessibility and user experience.
After
Before
Website Design & Performance Issues
The tablet view attempts to display more content but faces issues with alignment and readability. Long text blocks without proper spacing make it visually overwhelming, and the lack of a clear visual hierarchy may cause users to overlook key information. The design doesn’t scale well, resulting in an unrefined and less polished experience for users.
Strong Visual Design & User Trust Elements
The tablet view adapts well with a responsive design, ensuring readability and smooth user flow without overcrowding the screen. Service highlights with icons are visually appealing and well-aligned, making it easy for users to grasp key offerings. The mobile menu and booking button are easily accessible, keeping conversion opportunities prominent and user-friendly.
After
Before
Website Design & Performance Issues
The mobile view is not well-optimized, with a compressed layout and unnecessary heavy design elements. Broken images and inconsistent formatting hinder the user experience, and the lack of a mobile-first approach makes it challenging for on-the-go users to engage smoothly. The design needs refinement to improve usability and accessibility on mobile devices.
Strong Visual Design & User Trust Elements
The mobile view is optimized for small screens, featuring a clear hierarchy and well-sized touch elements. The imagery is strong, and text blocks are broken into easily digestible sections for quick browsing. Service descriptions and CTAs are strategically placed, ensuring smooth navigation and providing users with a seamless experience on the go.
After
Core Web Vitals Before/After
Desktop
Mobile
SEO Growth Strategy
Search Performance Report (One Month After Optimization)
The search performance for the past month shows a positive trend with 21.7K clicks and 2.36M impressions, reflecting increased visibility. The average CTR is 1%, and the average position is 13.5, indicating steady progress in search rankings. The fluctuation in impressions and clicks suggests consistent but varying engagement, highlighting ongoing SEO improvements and user interaction.
Three-Month Search Performance After Optimization
Over the last three months, the website has achieved 62K clicks and 5.99M impressions, reflecting a solid search presence. The average CTR is 1.1%, and the average position stands at 14.3, showing steady growth in visibility. The fluctuations in impressions and clicks indicate a stable and consistent performance, with SEO efforts contributing positively to long-term engagement and ranking improvements.
Search Performance Report (Six Months After Optimization)
Over the past six months, the website saw significant performance improvements, achieving 129K clicks and 9.68M impressions for web content. The average CTR of 1.4% and the average position of 14.9 indicate strong engagement and search visibility. Image-based content generated 398K impressions with a lower CTR of 0.2%, showing room for further optimization in this area. The steady trends in impressions and clicks reflect a consistent, long-term impact of SEO efforts.
Website Achievement – Google Search Impact (After Optimization)
The website has made significant progress, reaching 25K clicks from Google Search within 28 days. Currently, the site is working towards the goal of 26K clicks, with 18.8K achieved so far. This shows the effectiveness of the SEO efforts in driving more traffic and visibility, with steady progress towards even higher performance.
Steady Growth in Google Search Impact
The website has shown consistent growth in Google Search Impact, with a steady increase in clicks. Achieving 17K, 18K, and now reaching 21K clicks demonstrates a strong upward trajectory in search performance. This steady progress highlights the effectiveness of ongoing optimization efforts, resulting in greater visibility and traffic. The growing Google Search impact reflects the website’s strengthened presence and increased engagement, indicating continued success in SEO strategies.
Website Performance Summary – Last 7 Days
Over the last 7 days, the website has seen a slight increase in total users, with 20.1K users in total, and 4.7K active users in the past week. Organic search continues to be the dominant source of new users, followed by paid search and direct traffic. User engagement has remained stable, with an increase in page views. The site maintains solid performance, with effective CTAs, and organic search is driving consistent traffic, confirming the ongoing effectiveness of the site’s SEO efforts.
Traffic Summary – Last 7 Days
In the last 7 days, the website generated 4.8K sessions from organic search and 310 from direct traffic. The United States contributed the highest active user count, followed by the United Kingdom and Canada. Popular content included “The Effects of Taking…” and “Luxury Mental Health Treatments,” showing good engagement with key pages.
Website Performance Summary – Last 12 Months
Over the last 12 months, the website had 234K active users and 267K sessions, showing an impressive growth rate of 27.8%. The site achieved 319K views and 1.6M event counts, indicating strong user interaction. The United States contributed the most active users, with smaller engagement from Australia, Denmark, and the United Kingdom. These metrics reflect consistent growth and engagement.
Website Performance Summary – Last 30 Days
Over the last 30 days, the website had 21K active users and 22K sessions, showing steady engagement with a slight increase in views (27K). The event count reached 87K, reflecting consistent user interactions. The United States led in active users, followed by Australia, Denmark, and the United Kingdom. These metrics indicate stable performance and gradual growth over the period.
Website Performance Summary – Last 90 Days
Over the last 90 days, the website saw 58K active users and 65K sessions. There was a slight decrease in sessions (down 4%) and views (down 2.8%), but the event count of 260K suggests steady user interaction. The United States remained the leading country for active users, followed by Australia, Denmark, and the United Kingdom. Despite the slight drop, the overall trend still indicates solid user engagement.
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